Algiers – Two new digital platforms have been launched today by the Algerian Organization for the Protection of Consumers and their Environment. These platforms aim to facilitate communication between consumers and businesses by providing channels for lodging complaints and evaluating the quality of goods and services.
The initiative is designed to empower consumers and provide them with a more direct voice in shaping the market. By allowing consumers to easily report issues and share their experiences, the platforms are expected to increase transparency and accountability among businesses operating in Algeria.
One platform will focus specifically on facilitating the submission of complaints regarding defective products, misleading advertising, or unsatisfactory service. Consumers will be able to detail their grievances and provide supporting documentation, which will then be forwarded to the relevant business for resolution. The platform will also track the progress of each complaint, ensuring timely responses and fair outcomes.
The second platform will serve as a rating and review system, allowing consumers to share their opinions and experiences with various goods and services. This feedback will be publicly available, enabling other consumers to make more informed purchasing decisions. Businesses will also be able to access this feedback to identify areas for improvement and enhance customer satisfaction.
The launch of these platforms represents a significant step forward in consumer protection in Algeria. By leveraging digital technology, the Algerian Organization for the Protection of Consumers and their Environment is creating a more level playing field for consumers and fostering a more responsive and responsible business environment. It is hoped that these tools will promote higher standards of quality and service across various sectors of the Algerian economy.
