In a move reflecting the growing convergence between telecommunications and media industries in Algeria, the National Company for Communication, Publishing and Advertising (ANEP) and Ooredoo Algeria have signed a strategic partnership agreement aimed at strengthening innovation, digital infrastructure, and integrated communication services.The agreement was officially signed on March 11, 2026, during a Ramadan iftar event organized by Ooredoo in Algiers. The ceremony brought together senior executives and institutional representatives, highlighting the importance of collaboration between key actors in Algeria’s communication, media, and technology sectors.A Strategic Alliance Between Media and TelecommunicationsThe partnership represents a new phase of cooperation between public and private sector stakeholders, designed to support national economic development and accelerate digital transformation.Under the agreement, Ooredoo Algeria will provide ANEP with advanced telecommunications services, including tailored commercial offers and innovative technological solutions adapted to the institution’s operational needs. The collaboration will also involve strengthening technical infrastructure and exploring new digital projects.In return, ANEP will leverage its extensive expertise in communication, publishing, and advertising to support Ooredoo’s communication strategies and help develop integrated media and promotional solutions.The agreement also includes potential collaboration in several strategic areas, including:Digital projects and media innovationCommunication and advertising servicesLogistical and operational supportTechnological solutions and infrastructure developmentTogether, the two institutions aim to create a framework that fosters innovation while enhancing the efficiency of communication services across multiple sectors.Leadership StatementsThe CEO of ANEP emphasized that the partnership aligns with the organization’s broader strategy of strengthening ties with major economic actors in Algeria.He noted that the agreement will enable both institutions to combine their expertise and technical capabilities to develop integrated solutions in communication, media, logistics, and technology.According to him, the collaboration is expected to open new opportunities for innovation and value creation while supporting the broader national economic ecosystem.For his part, the CEO of Ooredoo Algeria highlighted the significance of partnering with one of Algeria’s leading institutions in the field of media and communication.He stated that the agreement reflects the shared ambition of both organizations to deepen cooperation and explore high-value opportunities by combining ANEP’s institutional expertise with Ooredoo’s advanced technological solutions.The partnership, he added, could contribute to the development of major structural projects that support digital transformation and strengthen the dynamism of Algeria’s media landscape.Supporting Algeria’s Digital and Media EcosystemBeyond the immediate operational benefits, the agreement signals a broader commitment by both organizations to contribute to the modernization of Algeria’s communication infrastructure and media ecosystem.By combining technological innovation with media expertise, the partnership seeks to generate sustainable value while supporting the evolution of national communication services and the broader digital economy.As Algeria continues to expand its digital transformation agenda, alliances such as the one between ANEP and Ooredoo illustrate how cross-sector collaboration can help accelerate innovation, modernize services, and strengthen the competitiveness of national institutions.
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