Ali Bencheikh is increasingly being viewed by many Algerians as a cultural ambassador in Qatar. The former international player and current sports analyst has solidified his position amongst the Arab public through his career, his authentic Algerian dialect, and his candid commentary.
In a recent initiative to further promote Algerian heritage in the Gulf region, Bencheikh presented a selection of traditional Algerian sweets on the ‘Al Majlis’ program, a show dedicated to analyzing the Arab Cup 2025 matches on Qatari Al Kass channels. He detailed the origin of each sweet and the specific region within Algeria it comes from, thus introducing viewers to the richness and diversity of Algerian heritage across its various regions.
This action reflects Bencheikh’s dedication to promoting national culture and highlighting Algerian customs and traditions. It underscores his role as a bridge connecting Algerian heritage with the Gulf audience.
His appearances have garnered significant attention, with many praising his efforts to showcase Algeria beyond the realm of sports. Bencheikh’s approach, characterized by its authenticity and genuine passion for his homeland, has resonated deeply with viewers. He is seen as effectively communicating the values and traditions that define Algerian identity.
This latest endeavor further cements Bencheikh’s reputation as a prominent figure in promoting Algerian culture internationally. His unique approach combines his expertise in football with a deep appreciation for his country’s heritage, making him a valuable asset in fostering cultural exchange and understanding.
