Algiers, Algeria – LG Electronics Algeria, in collaboration with the Azhar Clinic, recently organized a dedicated awareness day focused on the early detection of breast cancer. This initiative aligns with the global Pink October campaign, underscoring the importance of breast cancer prevention and reflecting LG’s ongoing commitment to social responsibility and health awareness.
This humanitarian effort embodies LG’s philosophy of prioritizing the health and well-being of its employees. The company firmly believes that prevention is the first step towards a better life. The awareness day provided female employees with the opportunity to benefit from preventative medical check-ups and informative sessions designed to promote a culture of health awareness and facilitate the exchange of experiences regarding self-examination techniques and the importance of regular medical consultations.
A specialized medical team from the Azhar Clinic oversaw the examinations. The program included a comprehensive awareness presentation and interactive individual diagnoses, enabling participants to gain a deeper understanding of the early signs of the disease and how to address them. The atmosphere was one of solidarity and hope. All company employees participated, expressing their support for the campaign by wearing the iconic pink ribbon – a symbolic gesture reflecting the collective commitment within the organization.
Nadia Bouragaa, Public Relations Manager at LG Electronics Algeria, emphasized that the initiative reflects the company’s belief that innovation is incomplete without humanity. “At LG, we consider the health and safety of our employees a top priority,” she stated. “Through this initiative, we want to remind everyone that prevention saves lives, and that caring for one’s health is an individual and collective responsibility.”
By participating in the Pink October campaign, LG Electronics Algeria reaffirms its steadfast commitment to public health, prevention, and social responsibility, consistent with its global “Life’s Good” philosophy, which places people at the heart of every initiative and innovation. This translates into a vision of making life better and more beautiful. This step exemplifies the company’s focus on building a responsible and humane work environment, where technology blends with compassion and innovation with giving. LG aims to be a model for embodying human values within the corporate framework, demonstrating that life truly is “good” when it is filled with awareness, health, and solidarity.
